Cosmetics can & should be good for the skin. This is the philosophy behind Visible Efffects Mineral Makeup.

Recently, there has been a drive from cosmetic companies to ensure the ingredients comprised of and the cosmetics themselves actually benefit the skin. Mineral Cosmetics seem to be an industry ‘buzz’ word at the moment with traditional cosmetic companies adding their own version of the Mineral Foundation to their ranges. However check the ingredients. (Above) No. 10 Foundation. Ideal for pale skin types with no or little redness All makeup by Visible Effects using Visible Effects Mineral Makeup True Mineral Foundations are made up entirely of minerals, which when pulped, become a silk-like powder consisting of Mica, Zinc Oxide, Titanium Dioxide and Iron Oxides. These Minerals, by nature, scatter light, so light is deflected from the skin rather than be absorbed by it; this reduces the appearance of fine lines, larger pores and ‘Gods Flaws’, all the while offering excellent sun protection. Mineral Cosmetics are also anti-inflammatory, anti-microbial, non-comedogenic and water-resistant! Ingredients to avoid when choosing Mineral Foundation include Clay (sometimes disguised as ‘Kaolin’), which can dry the skin, or Bismuth Oxychloride, which can irritate sensitive or inflamed skin and if it contains talc – we all know this ingredient is to be avoided. Visible Effects use Z-Cote uncoated Zinc which is standard by which all Zinc’s are graded, some companies use lower grades of Zinc Oxide to save money but these grades can often allow sun damage and the true excellence of Mineral Foundation is the natural built- in Sun Protection offered by the addition Zinc to the formulation. Visible Effects Mineral Foundation is gentle enough to apply on freshly derma braised skin or waxed skin! Choose Mineral Cosmetics - Your skin will love you for it! (Above) No 8 Foundation. Ideal for pale skin with small to moderate redness All makeup by Visible Effects using Visible Effects Mineral Makeup (Above) No 8 Foundation. Ideal for pale skin with small to moderate redness All makeup by Visible Effects using Visible Effects Mineral Makeup (Above) No 8 Foundation. Ideal for pale skin with small to moderate redness All makeup by Visible Effects using Visible Effects Mineral Makeup (Above) No 14 Foundation. Ideal for medium beige skin complextion All makeup by Visible Effects using Visible Effects Mineral Makeup (Above) Number 18 Foundation. Ideal for olive complexion All makeup by Visible Effects using Visible Effects Mineral Makeup